🎙️ March 5, “National Journalist Day”: Where Truth Prevails and ‘Value’ Outshines Ratings! 📰✨
In an era where anyone can be a reporter… why do we still crave the “True Professional”?
Amidst the overwhelming surge of information, the role of the media is no longer just reporting “what happened,” but serving as a steadfast compass for society.
.
TU-RAC invites you to explore a compelling research article from the Journal of Multidisciplinary Academic Research and Development (JMARD) titled “The role and value of public service broadcasting in Thailand” by Intranee Sriboonruang. This study proves exactly what the “Heart of Journalism” really means to our society.
.
🧠 Research Insights:
The study reveals that Thai Public Service Broadcasting (PSB) plays a distinguished role in creating social value, outperforming general media in several dimensions. Here are the 3 pillars that the new generation of journalists must uphold:
✅ Independence: Operating free from political and commercial influence to reflect the raw and honest truth.
✅ Neutrality and Public Interest: Delivering comprehensive, deep-dive content that fosters constructive change for the better.
✅ Ethical Integrity: Standing firm on the principles of accuracy and unwavering social responsibility.
“Trust” isn’t built overnight… but is forged through steadfast ethics.
On this Journalist Day, March 5th, we extend our heartfelt encouragement to all media professionals standing for the truth. Your “News” is more than just information—it is the “Light of Society.” 🕯️
.
📖 Read the full research article at:
https://he02.tci-thaijo.org/index.php/JMARD/article/view/263712/181096
